Data Literacy, Data Storytelling & Visualization Course for Marketing & Communications Professionals (Online Course)
PRICE
€189 (VAT exempt)
Limited offer - expires 30 September 2021
WHO JOINS
Marketing professionals, communications & reporting specialists, HR experts and data journalists. Professionals who need to produce, own and disseminate insights and information that is accurate, robust, visual, engaging and inspiring.
PRACTICALITIES
- 15 November, 2021 - launch date
- 6:00 PM CET
- Total 10+ hours
- The course will be online, in English.
#EmbraceDataLiteracy
OFFER ENDS IN:
THE BIG IDEA
Over the years, I've found that marketing, reporting and communications professionals have identified a number of recurring challenges when working with data. It started when close friends of mine, who were seasoned professionals at the time, began voicing the problems of data being right and data ROI.
YOU WON'T GET TO
- ⬜ Accept poor data results
- ⬜ Settle for incomplete data outputs
- ⬜ Spend a lot of stressful time getting it right
- ⬜ Become a qualified data professional right away
- ⬜ Master advanced statistical functions
- ⬜ Skip years of individual training and hard work
YOU WILL GET TO
- ▣ Own and present data to endorse your strategy
- ▣ Learn the art of data visualisation
- ▣ Learn craft of data storytelling
- ▣ Create effective briefings for data professionals
- ▣ Learn to buy data and treat it as an asset
- ▣ Have actionable results and recommendations
- ▣ Know how to spot and produce quality data outputs
IS IT FOR ME?
Yes! Fast-paced professionals need quick and applicable guidance to help them develop correct knowledge and critical thinking in working with data outputs. Spending years and years on training technical data skills is not something you may be interested in doing. Yet, knowing good data from bad data is.
GET STARTED NOW! FREE DATA FUNDAMENTALS DIGITAL EBOOK
AVAILABLE FOR FREE ON COURSE ENROLLMENT
This free digital guide provides plug-and-play,
actionable tips and advice to get you up to speed with the
world of insights and data.
All this and more is covered in detail in the interactive
online courses.
THE PERKS
MICRO LEARNING FORMAT
focused, highly condensed information
SELF-PACED
access at your convenience and complete at your own pace
FLEXIBLE ACCESS
access from multiple devices and locations as needed
DOWNLOADABLE CONTENT
downloadable content, recommended resources & tools
MONEY BACK GUARANTEE
30-day, no questions asked money back guarantee
PARTICIPATION CERTIFICATE
certificate to add to your CV or share as needed
12 MONTHS ACCESS
access to your course and materials to revisit as you wish
CONSULTING SESSION
free complimentary consulting session if needed
EXPERT CASE STUDIES
get to know who is who, case studies and expert advice
THE INSIGHTS GUY
This is Liviu. In short, the insights guy.
I am an experienced qualitative and quantitative researcher and research manager overseeing all stages of a project from proposal to final delivery. Over the years I coordinated insightful research reports, presentations and white papers with smart data analysis and editorial quality insights.
GET INSPIRED
Data Literacy Is Essential For Your Success. Read This To Find Out Why!
Spending years and years on training technical data skills is not something you may be interested in doing. Yet, knowing good data from bad data is....
Read more...
If your job or business is not fully automated, you are literally being paid for critical thinking.
Critical thinking is one of the most in-demand skills that successful marketing, communications, and reporting professionals possess.
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5 Pointers For Recognizing Awesome Research Proposals (+Bonus Checklist)
Get in the habit of sensing when a proposal is clear, accurate and on brief. You need to learn to standardize competing offers from suppliers to a common denominator...
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Data-driven innovation or fight for status quo preservation?
We all have our own agendas, objectives for personal growth, desires, and self-preservation instincts when it comes to our careers. And there's nothing wrong with that...
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The Recipe For Successful Data Dramatization And Storytelling Design
Are you depriving your audience of the pleasure of discovering your data story? Provide the right context and facilitate understanding in subtle ways.
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How to communicate value with data. Start doing this now!
In life, your success is given by your ability to speak, your ability to write, and the quality of your ideas. Communicate with purpose while showcasing the value of your data to reach your goals...
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How to make sure your data is accurate and robust
Trust in data is of paramount importance to both data professionals and customers. You need to know how to quickly identify faulty data, what to ask for in the process, and how to hold a vendor accountable.
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Five key tips for writing insights effectively.
Having the right words and telling the right story is vital. This holds especially true as long as you are clear in your wording, your words inspire action, and your narrative is on point.
Read more...
Pointers Towards Powerful Data Visualizations
Data visuals must inform the mind, awaken the imagination and inspire you to take action. You need to choose the type of journey you want to take your audience through.
Read more...
Typography in Data Visualization. Structure, clarity and emotion.
The writing is on the wall. Data analytics, data dashboards, and beautiful visuals need to have both clear and expressive writing. Some fonts have a strong personality. Use formatting to signal importance or performance in data.
Read more...
The intricate process of encoding data.
You have so many options to present your data. Morphing your data into visual elements is called encoding. Encoding can be done through elements like lines, points, shapes, typography, color, texture, position, size, and direction.
Read more...
Biased. The deceptive nature of data.
Statistical fallacies are common tricks data can play on you, which lead to mistakes in data interpretation and analysis. Let's explore the most common fallacies, look at real-life examples, and find out how you can avoid them!
Read more...